Presidential Campaigning

Author:
Dave Woody

State of Origin:
Virginia

Subject Area: Social Studies, Technology

Grade Level: 8


Objective(s)

Students will define party platform and platform plank.

Students will participate in a simulation of selected steps in the presidential nomination process.

Students will demonstrate an awareness of six national political issues by designing campaign materials, creating a campaign advertisement storyboard, and writing and delivering campaign speeches.

Students will use the Internet to develop a list of current national policy issues.

National Standards

Social Studies: (VI) Examine persistent issues involving the rights, roles, and status of the individual in realtion to the general welfare; describe the purpose of government and how its powers are acquired, used, and justified.

Technology: Research and evaluate the accuracy, relevance, appropriateness, comprehensiveness, and bias of electronic information sources concerning real-world problems.

Summary

Students will participate in a presidential campaign simulation by researching issues using the Internet, defining a party platform, and running a campaign.

Technology and/or Materials Needed

  • Computers with Internet access
  • Signed AUPs (Authorized User Policies) for student Internet use
  • Poster paper, markers, etc. for campaign advertisements
  • Optional: word processing and publishing software for campaign advertisements and speeches

Implementation Time Frame

Approximately eight 45-minute class period

Activities

To introduce this unit on presidential campaigns, assign background reading on political parties and elections from the newspaper, textbook, or Internet. Next, describe the scope of the project to the students: researching issues, design campaign advertisements, and write campaign speeches.

Students should be grouped into teams of three. And, the teams should be divided among the two political parties: the United party and the National party.

Students will begin by conducting research using the Internet and selected web sites, www.policy.com/issues. Students will develop a list of issues to consider for inclusion in their platforms.

After students have gathered their information, have them write their platform planks as policy statements and goals. The students should divide the issues among the team members and write a "plank" for each issue. You may wish to provide a format or template for this exercise. A sample format might include the statement of the issue in the form of a question, the candidate's answer to the question, a policy proposal, and a plan for implementation of the policy.

Next, students will begin working on the campaign advertisements. Show examples of campaign brochures, posters, bumper stickers, and buttons. Review campaign propaganda and tips for effective posters. A variety of materials and methods could be used to produce the campaign literature.

Teams should also work on speeches to be made at the party's convention. One member of each team should be chosen to read the speech as the presidential hopeful. Other group members will act as delegates. At each party convention, teams will make presentations. After all presentations, you may wish to simulate the operation of the electoral college to choose party candidates.

Assessment

Students will be assessed as a team for their final presentation. Presentations can be assessed for research skills, content, and/or presentation skills.

Resources and Related Links

© 2008. NetFiles